Podcast Episode
The initiative, called Microsoft Elevate, will operate through partnerships with schools, universities, and public institutions across South Africa, Kenya, Nigeria, and Morocco. Naim Yazbeck, Microsoft's Middle East and Africa president, confirmed the programme is designed to ensure cost is not a barrier to building AI literacy at scale.
DeepSeek's reach has been amplified by Chinese infrastructure already embedded across Africa. Huawei has partnered with the AI firm to offer cloud computing and AI services to African startups and governments, building on telecommunications networks and data centres constructed over the past decade.
On the infrastructure side, Microsoft is investing five point four billion rand to expand cloud and AI capacity in South Africa. In Kenya, the company is building a geothermal-powered data centre as part of a one billion dollar initiative with UAE-based G42, designed to serve as a hub for Microsoft Azure across East Africa.
Microsoft Launches Massive AI Training Push Across Africa to Counter DeepSeek
March 12, 2026
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Microsoft has announced plans to train three million Africans in AI skills this year through its new Elevate initiative, directly challenging Chinese rival DeepSeek's growing presence on the continent. The programme pairs education with infrastructure investment and a distribution deal with Africa's largest telecom operator MTN Group.
Microsoft Takes on DeepSeek in Africa's AI Race
Microsoft is mounting an aggressive push to expand artificial intelligence adoption across Africa, announcing plans to train three million people in AI skills this year as Chinese rival DeepSeek gains a significant foothold across the continent.The initiative, called Microsoft Elevate, will operate through partnerships with schools, universities, and public institutions across South Africa, Kenya, Nigeria, and Morocco. Naim Yazbeck, Microsoft's Middle East and Africa president, confirmed the programme is designed to ensure cost is not a barrier to building AI literacy at scale.
DeepSeek's Growing Footprint
The urgency behind Microsoft's move is clear. According to a Microsoft report published in January, DeepSeek accounts for between eleven and fourteen percent of chatbot usage in several African markets, with adoption reaching roughly twenty percent in Ethiopia and Zimbabwe. The Chinese platform has attracted users with its free, open-source model and absence of subscription fees, lowering the barrier for millions of users in price-sensitive regions.DeepSeek's reach has been amplified by Chinese infrastructure already embedded across Africa. Huawei has partnered with the AI firm to offer cloud computing and AI services to African startups and governments, building on telecommunications networks and data centres constructed over the past decade.
Microsoft's Multi-Pronged Strategy
Beyond training, Microsoft is pairing its skills programme with infrastructure investment and a major distribution deal. The company has partnered with MTN Group, Africa's largest telecommunications operator, to bundle Microsoft 365 and its Copilot AI assistant into offerings for MTN's roughly three hundred million subscribers.On the infrastructure side, Microsoft is investing five point four billion rand to expand cloud and AI capacity in South Africa. In Kenya, the company is building a geothermal-powered data centre as part of a one billion dollar initiative with UAE-based G42, designed to serve as a hub for Microsoft Azure across East Africa.
A Strategic Battleground
Africa, with the world's youngest and fastest-growing population, has become a front line in the broader competition between American and Chinese technology firms. Neither side yet dominates the continent's nascent AI market, making it an open contest with significant implications for the future of global AI adoption.Published March 12, 2026 at 7:11pm